Custom Program

Effective October 31, 2019, the WV Standard and WV Custom Programs will not accept new application reservations for 2019.   

All current projects must submit their final invoices and other documentation necessary to receive their incentive payment no later than December 13, 2019.

The Appalachian Power TakeChargeWV Commercial and Industrial programs, composed of the Standard and Custom programs, will end on December 31, 2019.

Now is the time to reduce your business' operating costs by making smart investments in energy efficiency. You can earn incentives for custom projects from Appalachian Power's Commercial & Industrial (C&I) Program. These cash incentives will offset the costs of purchasing energy efficient equipment, building upgrades, and implementing process improvements that reduce energy consumption and peak demand that aren't covered under the standard project types.

The C&I Program will help you:

  • Improve the efficiency and performance of your facility
  • Achieve significant, long-term energy savings
  • Earn incentives to help offset the cost of energy efficient upgrades

Custom projects involve installing energy efficient systems in buildings under renovation, additions and new construction. Custom projects include energy efficiency upgrades not included in the Standard program.

  • Customers can receive an incentive of $0.07 per kWh saved in the first year for qualifying designs or equipment that have been pre-approved by the Appalachian Power Program team.
  • Appalachian Power will pay up to 50 percent of a project's total cost.
  • Customers may be capped at $150,000 in total incentives per year, depending on availability of funds.

Once energy saving projects are identified, contact us to determine if you qualify for the program. We will quantify the potential savings and incentives available, and help you apply. Projects must be pre-approved before construction or installation to be eligible for an incentive.

Projects must have a minimum payback, based on electricity costs savings, of at least one year. All technologies are subject to eligibility and verification of savings projections. Incentives are available on a first-come, first-served basis and are contingent on Appalachian Power's review and acceptance of savings claims.

No, custom projects require pre-approval. The applicant must contact us prior to installation to assist in identifying the annual kWh savings and incentive amounts.

  1. Design your efficient building or systems, or select your efficient equipment or systems. Contact us to make sure your design or equipment qualifies.
  2. Submit rebate application Use our Online Rebate Portal or download the rebate application and appropriate equipment worksheets BEFORE construction begins or equipment is installed. Projects must be pre-approved before you begin work.
  3. Confirm reserved funds. Appalachian Power will send you a letter of pre-approval that reserves your incentive dollars. You cannot proceed without this letter. You have 90 calendar days to install your projects or your funding reservation may expire.
  4. Complete project. You complete the energy efficiency project installation by the specified date.
  5. Submit final application within 60 days of completion. Using our Online Rebate Portal or paper rebate application, submit your final application and Custom Project worksheets. Download, complete and submit the Rebate Application and Custom Projects Worksheet

Customers will be paid within 4-6 weeks of the final application's verification and approval.

We are happy to answer any of your questions and provide more information. Give us a call at 888-261-4567 or email